Training is over - and now? With online support, your participants can transfer their knowledge into practice, which often gets left behind. Find out now how blink.it can help you achieve your goal of ensuring more learning transfer and sustainability!
The Challenge: Lack of Transfer in Trainings
We live in a society and an era of nearly limitless opportunities for personal education. The demand for professional development and training therefore does not cease - on the contrary. Personnel developers in all sectors are looking for training that keeps their employees sustainably fit for future tasks.
However, even in 2018, training often still lacks the active transfer into everyday work. After three to four weeks at most, many participants can hardly recall a large part of what they learned. They lack personal support, which is usually too expensive or time-consuming.
At the same time, working hours are a precious commodity, and multi-day training sessions are often not welcomed in many companies. Isn’t there a more effective way?
Yes, there is! Watch the following video - perhaps the situation seems familiar to you:
The Solution: Offering Online Courses as a Supplement (Blended Learning)
Pure in-person events are only truly sensible in exceptional cases. Instead, a combination of traditional training and online support helps - ideally before and after the training.
In an in-person event, the participant must be at a specific place at a specific time; with online support, they can freely choose where and when to continue their training. By combining both methods, you benefit from the advantages of both worlds. This combination of online and offline is called blended learning.
Different Models in Blended Learning
To generate greater training transfer, you should focus primarily on the phase after the in-person training from the beginning. Accompany and support your participant a few weeks or even months after the last event through online impulses. To do this, you regularly remind them of important lessons from your training and give them small exercises that they can incorporate into their everyday life.
The model just described is referred to as the “Heron”: Here, you start with in-person events and follow them with an online phase for the transfer.

In other models, you might start online and finish online (the “sandwich” model).
Advantages for Trainers with Blended Learning
The specific advantages you gain with the combination of in-person and online are presented in our advantage series for trainers on our blog. You will probably discover one or two additional benefits for yourself, but according to our experience, these are the greatest advantages for trainers with blended learning:
You gain a unique selling proposition
You gain a new source of income
You gain new customer groups
You gain measurability
You gain reusability
You gain flexibility
You gain media diversity
Is blink.it only suitable for Blended Learning?
No! It’s important for us to clarify that with the combination of online and offline, you can achieve the greatest effect. Our software is also optimally usable for pure E-Learning.
In practice, we often encounter trainers and coaches who have been successfully working with traditional in-person events for several years. Here, adding online courses offers not only the most effective solution but also the simplest.
How blink.it Works – A Short FAQ
To sustainably change the world of training and workshops - that is no lesser goal we have set for ourselves at blink.it. Through a simple online support, we aim to enable trainers, coaches, and companies to educate their training participants sustainably. And this should be easy for everyone!
How exactly does blink.it work?
With the blink.it software, you can easily create your own online courses, upload content, or create new content directly within the course. Invite your participants and set individual learning units as you like, so that your participant, for example, does not see everything at once, but receives new content weekly as impulses.
And the pricing model?
As a self-employed trainer or coach, you receive a special trainer model from blink.it that is affordable and tailored to your needs. This is a pricing model with monthly billing, allowing you to test your new training concept quietly and at low costs. You only pay more when you are actually successful with your online courses.
Do you also offer an app?
Yes and no! We hear this question more often, but the answer is not that straightforward: blink.it is a Progressive Web App. So, you cannot purchase the app in the app store but install and use it through the browser. Otherwise, blink.it functions like a “regular” app on smartphones – you can create an icon on your home screen and quickly access all your courses!
Your Advantages as a Trainer or Coach with blink.it
We have three basic principles that guide us in the development and optimization of the blink.it app:
As simple as possible
As practice-oriented as possible
As flexible as possible
What does that mean exactly?
1. Principle: As simple as possible
Well, for one thing, working with online courses should not be work at all, but ideally even fun. As a course creator, you should easily be able to create, fill, and moderate content and entire courses… – and thus lead your participants to their goals. That’s why, with blink.it, you as a course creator have the same view as your participant right away.
2. Principle: As practice-oriented as possible
Secondly, it is particularly important to us that trainers and coaches can absolutely achieve their essential goals with blink.it. That is why we regularly communicate with customers and interested trainers: Learning from each other and together is one of our most important principles. Only in this way can we provide software for E-Learning and Blended Learning that works as practice-oriented as possible.
3. Principle: As flexible as possible
An online course with blink.it is not just an empty container where you can only upload finished content. No, you can work directly with it and create new formats on the platform itself – such as a quiz, a survey, or an exam. This allows trainers and coaches to flexibly create, change, or supplement their courses.
Functions, Features, and the Service of blink.it
With the principles mentioned above, we have developed a product that is now successfully used by several hundred trainers and companies. Here is an overview of the essential functions of the software, the special features, and the service offerings from blink.it:
Functions | Features | Service |
Comments | Device-independent use | Corporate Design |
Statistics | Secure data | Special payment model only for trainers and coaches |
Notifications | Clear layout | Trial phase for getting to know |
Show and hide chapters | Diverse learning content | Support in customer success |
Search | Quick access | Assistance in customer support |
Individually timing learning units | Role system |
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Easily copy learning units and entire courses | Independent of the operating system |
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Sell courses with Digistore24 |
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Clear focus on content and intuitive editing – this has been and is our top priority in the development of the blink.it software. Utilize the advantages of blended learning and expand your in-person training with online support!
Try the blink.it software now and receive a free, personal introduction to the platform. After the conversation, you can continue to test your newly created online course and the features of blink.it in peace.