Digital, mobile, and essential: Do these words make you think of your smartphone? For a large majority of people, the smart phone has become a silent yet important companion. For training and coaching, this fact presents a real opportunity to support participants more flexibly and sustainably.
Digitalization: The Smartphone is Always Along
57 million people in Germany use a smartphone. This number is from 2018 – the trend is steadily rising. Moreover, many Germans and people worldwide use smartphones more frequently for internet access than other devices. We use this small device for information, social interaction, and entertainment – in this order.
It is clear: The immense significance of smartphones in our everyday life is changing our lives in nearly all areas. Dating takes place through Tinder, fitness apps measure personal progress in sports, and many have their own work phone for their jobs. For an increasing number of people, the smartphone is a constant companion. Or when was the last time you went out for several hours without your phone?
This trend also repeatedly attracts criticism, and some feel an undefined fear that smartphone usage could become an addiction. However, this is primarily a phenomenon among young people under 25 – the older generation tends to use smartphones more purposefully.
As a trainer, consultant, or coach, you likely deal daily with working individuals, most of whom are over 40 years old. Their everyday life is also characterized by repeated brief glances at the smartphone – during training, however, the device should probably remain on silent. During breaks or when training is over, though, many check their phones first again – even if it's just to check the time.
Your Training with the Smartphone
The high usage of smartphones has many reasons. A particularly significant advantage is the mobile connectivity, allowing us to read emails, check our travel routes, or quickly call a client while on the go. These are functions that can also be optimally utilized in training: With a supporting learning app, your participants can integrate the training much more flexibly into their already digital everyday life.
No more sharp separation between training and everyday life! The model of implementing one- or multi-day seminars and then suddenly leaving the participants to their own devices is no longer contemporary as of 2018. Instead, all parties benefit from a fluid transition, in which you integrate the training sustainably into the participants' professional everyday life in the form of an online course.
Mobile Training via Smartphone: Flexibility for Participants
As an online course participant, you can choose when and from where you access the content. For many activities in the online course, you do not need a desktop PC but can complete training units on your smartphone. Good opportunities for this are, for example:
The daily commute by train
The time it takes your computer to boot up in the morning
Canceled appointments where you cannot accomplish anything productive on short notice
Delays in meetings while you wait for colleagues
Business trips – during travel or in breaks between appointments
Mobile Training via Smartphone: Flexibility for Trainers
As a trainer, coach, or consultant, you also benefit from incorporating smartphones into your training. If you are frequently on the move – for instance, giving seminars on-site – you can now make better use of the
