The new mmb Trend Monitor is here! We summarize the top results for you: From videos to micro-credentials to the enduring hot topic of blended learning. With infographics and practical tips on the top trends of 2022.
Review: Trend Monitor 2018-2021
Before we get to the results of 2022, let's take a quick look back: What were the previous top trends in adult education? Looking at the trend assessments from previous years, it becomes clear what true enduring trends are and which ones only spark briefly.
What is the trend study "mmb Learning Delphi"?
The mmb Institute surveys about 70 experts in professional digital learning in the DACH region every year: Which trends do they attach high importance to for the coming years? By the way: The survey has already taken place for the 16th time this year – completely online now. Here you can find all studies of the Trend Monitor for download.
Trend Monitor 2018: Explanation Videos and Blended Learning
Even in 2018, the top topics of today were evident: On one hand, short, simple videos and on the other hand, blended learning as a long-term method. Both can be wonderfully combined!
Summary: Trend Monitor 2018: How important videos are in blended learning
Trend Monitor 2019: The end of Web-Based Training
In 2018 and 2019, there was much discussion about the GDPR – and what significance data protection has for corporate learning. Furthermore, the 2019 Trend Monitor showed that WBTs and personal wiki lexicons have much less significance than just a few years ago.
Summary: mmb Trend Monitor 2019: What professionals need to know
Trend Monitor 2020: Videos Surpass Blended Learning
The 2020 Trend Monitor showed that videos in adult education could become even more important. The survey also focused on "Artificial Intelligence". In hindsight, though, we see today in 2022 that the topic of AI will probably remain somewhat marginal.
Summary: mmb Trend Monitor 2020: Videos are the top learning form for companies!
Trend Monitor 2021: Corona and Home Office Change Everything
By 2021 at the latest, it was clear: We have to design continuing education independently of physical presence. In light of the Covid pandemic, it’s not surprising that blended learning received 100% approval as the top learning form for the next three years.
Summary: How to Succeed with Corporate E-Learning in the Home Office [mmb Trend Monitor 2021]
Trend Monitor 2022: What Continuing Education Looks Like After the Pandemic
The top 3 trend topics in corporate learning should be familiar to you now: They are true enduring topics from the mmb study. The exciting thing this year is that the Corona panic is over and physical presence is becoming important again. Nevertheless, the pandemic has had a strong influence on professional development: Many companies could see what is possible digitally – and where improvement potential lies.
In a "blink": You can find the most exciting results of the mmb Trend Monitor 2022 in the following infographic!
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We summarize the 3 top learning trends for the next three years and show how you can wonderfully intertwine videos, micro-credentials, and blended learning.
Learning Trend No. 1: Videos / EduTubers
Learning Trend No. 2: Micro-Credentials
Learning Trend No. 3: Blended Learning
Learning Trend No. 1: Videos / "EduTubers"
This is what the trend means according to the study: 91.4% of respondents say that the "EduTuber" segment will continue to grow. EduTubers are professionals who create videos in addition to their teaching duties and upload them to YouTube. These videos can then be purchased by educators. 72% of respondents also say that explanatory films can be a good source of income.
Tip for HR professionals and trainers: Either buy videos for your e-learning – or film them internally yourself! YouTube is not a platform for glossy image films, which is why most EduTubers are not professional filmmakers. If you or someone on your team is interested in making your own videos, we can only say: Go for it! You don’t need expensive equipment or years of experience in videography.
Information Page
How to: Shoot Videos for E-Learning
The most important thing is good sound and an authentic appearance! This makes videos not only a sustainable method in e-learning but also offers a high personal factor. You can find plenty of tips for planning and shooting with a smartphone here:
Learning Trend No. 2: Micro-Credentials
This is what the trend means according to the study: 77% agree with the statement “Micro-Credentials generally increase the attractiveness for informal learning.” These refer to mini-certificates that aim to motivate self-directed learners.
Tip for HR professionals and trainers: "Micro" has been trending for some time now. The idea behind micro-credentials is to foster self-directed learning through short content and quick rewards. Because the biggest challenge in e-learning remains keeping participants motivated.
PDF Guide
The Ultimate Microlearning Guide
Step by step to microlearning! With our microlearning guide, you receive a package of tips and practical examples. This way, you can easily create your first microlearning course.
Learning Trend No. 3: Blended Learning
This is what the trend means according to the study: With 91% agreement, it's hard to believe, but compared to the previous year (100%), blended learning has actually decreased slightly in importance. However, blended learning has been stable among the top trends of the trend monitor for over 10 years! One can hardly still speak of a “trend.” Let’s put it another way: Blended learning is definitely part of the standard repertoire of modern continuing education.
Tip for HR professionals and trainers: How do I integrate e-learning methods with my classroom formats? You can find the most popular models along with their respective pros and cons in our overview available for free download:
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