The budget is tight, and the management has antiquated ideas? Learning and development professionals, be loud in your demands! Because e-learning should be part of a long-term strategy, not just a 6-week project.
How can it be that digital learning is considered promising everywhere, yet HR managers still face significant obstacles? E-learning is not a project into which money and time are pumped once and then completed! E-learning is a method that needs to be much better integrated into existing structures. Whether pedagogically or financially – many e-learning experts today are still too much trapped in outdated corsets.
Therefore, today I am writing about 3 demands that could not be loud enough. Learning and development professionals, stand up against the rigid structures in further education!
Stop the digital parallel world!
More budget for e-learning!
Strategy instead of reactionism!
Stop the digital parallel world!
About every fifth company has its own e-learning department. What does it look like in your company? Whether it's a separate department or everything combined: E-learning is a PART of further education, and that should really be clear to everyone today. Why the artificial separation? There isn't an isolated side of "further education" and another of "e-learning"!
Article Tip: Whether e-learning or seminar: Adjust the format to the goal
Some executives behave as if digital learning were a passing trend. On the contrary! On the one hand, there were many youthfully appearing methods over 20 years ago: For example, microlearning was previously called "One Point Lesson". And unlike a passing trend, e-learning is spreading more and more each year and will certainly continue to be an important topic in adult education in the next 20 years.
.png)Stop the hard separation of digital and analog! The keyword for a merging of methods is blended learning. We have put together 7 top arguments with which you can convince even the stiffest superiors.
More budget for e-learning!
Due to COVID-19, the budget for further education has been redefined in many companies. According to the latest benchmarking study from the eLearning Journal, in nearly 40% of companies, the budget for in-person training was limited, while in almost as many companies, the budget was increased. But what about the budget for digital methods?
Alarmingly, many learning and development professionals and learning developers fail precisely because their budget is constrained by rigid requirements.
The management in companies often still does not recognize the added value that learning (both digital and analog) can provide. As a result, they are not willing to invest accordingly.
Sünne Eichler, Director of the Steinbeis Institute for Digital Learning & Leadership
And even if the overall budget for further education is quite good, only a small part is often allowed to be spent on e-learning or digital methods. What is the logic behind this restriction? Shouldn't you, as a learning and development professional, be able to decide how the overall budget is meaningfully spent?
Therefore, advocate for more budget in e-learning – or against the financial separation of in-person and digital measures!
Symbol image: Stop the separate budgets in further education! E-learning far too often receives only a homeopathic share of the total training budget.
Strategy instead of reactionism!
From the previous points, it should be clear: E-learning is a method, not a project lasting a few weeks or months. It can be a project to start with e-learning in the company. But digital learning itself is a strategy that must be considered in the long term.
My appeal to you as a learning and development professional is therefore: Stand up for your convictions! Due to the pandemic, many HR departments have been characterized by reactionism in the past two years. Quickly do something digital to be able to continue existing.
But now it's about finding a long-term strategy. And this includes a seamless integration of e-learning or digital learning into the further education of the entire company.
Stop the separate budgets for e-learning. Stop the project "E-learning," which is temporarily squeezed into existing structures. Move towards a long-term strategy to find the best mix of methods for your needs. What are you waiting for? Convince your management now to rethink learning.
Illustrated E-book
7 Arguments for Blended Learning in Companies
Convince your superiors and colleagues with 7 arguments for blended learning! Because e-learning is not a project but a long-term strategy.
To the 7 arguments for blended learning
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